Top 6 Hotel Trends for 2016

Happy New Year! For our last blog post of the year, we thought we’d take a quick look back on some of craziness that was 2015, but more importantly, focus on the exciting things ahead in 2016.  In 2015, we saw all sorts of weird stuff happening, like Uber getting into travel with “magical” itineraries, Marriott buying Starwood to boot


Online Presence – Price isn’t Everything

Seeing as how Revenue Management is partly an art as well as a science, there is a lot of discussion around a property’s “perception” when it is shopped online.   Unfortunately for many of us as revenue managers, we only focus on one aspect of a hotel when considering how it will look to prospective guests: its price. In reality, there


OTA War – What is it good for?

Almost every day a new blog comes out stating how terrible the OTAs are for the hotel industry, but very few seem to be doing much about it from the individual hotel up to the brand level. I’ve come to the conclusion that we as hoteliers need to stop complaining and start adapting. The OTAs are expensive channels, but beyond


Claiming your Digital Channels to Improve Online Visibility

Your new hotel is in the perfect location, next to the hottest area in town! But there is only one problem, you’re still not selling rooms… Even when your CompSet is selling out night-after-night. Why? Needless to say, location is everything for a hotel right? Well yes it is but in our day and age there are numerous “locations” to


Hotel Revenue Manager Tips: How to Avoid Dropping Rate Day-of

“We’ve lost our minds! We’re slashing prices left and right! See this price?! $149.95??? SLASHED! Now we’re at $89.95! See that price over there? $219??!?! SLASHED! Now only $129!!!! They need to put me in a straightjacket!!! I’m Slash-Happy!!!” Unless you regularly appear on day-time television ads in a vertical pinstripe seersucker suit, in front of a large “Warehouse” or


10 Revenue Management Tips to Crush Your Event Competition

I love revenue management, especially during events. They are what separate the professionals from the amateurs, the men from the boys. With most STR results, amateur revenue managers can hide their failures behind a strong corporate base, groups, or even brand presence. With a high demand event, there are no excuses. The revenue manager should be held almost solely accountable for


Hotel Revenue Management & Hotel Operations – Working Together

You hear a lot about the importance of Hotel Revenue Management and Sales teams working together, but you rarely hear the importance of Revenue Management and Operations working together. Besides the obvious notion that a dirty hotel with poor service will make any revenue management strategy inconsequential, impactful Revenue Management depends greatly on the front desk’s ability to quote and


Getting Started with Hotel Revenue Management

Basic hotel revenue management strategies for the summer Effective Revenue Management is about winning the war, not just the battle. One of the most common mistakes I have found Owners, General Managers, and even Revenue Managers make is focusing on one particular high demand date in a silo and not considering what maximizes revenue throughout the entire week or even


Budget Season Insights

Whether you are just beginning the process of budgeting for next year or if budget season is now behind you, below are some tips to keep in mind to build a successful budget for years to come. At Kriya RevGEN, we like to consider revenue management and budgeting, both a science AND an art, and we feel the numbers, while